Raving Coaches

Welcome to the Raving Coaches podcast, where we teach coaches how to make and keep money. We teach how you to use the gifts and skills you have to help yourself and others. As a coach, you have a passion for helping others achieve their goals and reach their full potential, and you have specific skills and traits that your ideal clients need. But how do you turn that passion into a profitable coaching business? That’s where the Raving Coaches can help. We want you to generate consistent revenue in your business. Our guests will share their expertise and experience with you. Laura will ask them about their mistakes, struggles, and wins. We will explore topics such as branding, marketing, sales, and pricing. We will also explore how to use the Endotype Formula™ to build a profitable coaching practice and achieve financial freedom. So, whether you are a new coach just starting out or an experienced coach looking to take your business to the next level, this podcast is for you.

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Episodes

4 days ago

What happens when your nervous system resets everything—your identity, your voice, your business?
In this week’s episode of Raving Coaches, I sat down with Michelle Holling-Brooks, founder of Unbridled Change, whose journey through a near-death coma and complete memory loss led her to rebuild her life (and eventually her coaching practice) from the ground up. We talk about how horses became her first teachers in healing, and how intuition, energy, and presence have become the foundation of her work with clients today.
Michelle shares how she went from hiding behind what she calls her “science shield” to creating a powerful framework called The Bridge of Connection. She now helps clients move from fear into love—by befriending their nervous system, their inner critic, and every part of themselves they’ve been told to suppress. This one is for every coach who knows they’re still only showing 50% of what they’re capable of.
🌐 Michelle’s Website: unbridledchange.org🎙 Her Podcast: Soulful Practices📦 Sacred Witness Oracle Deck & Guidebook: https://oracleprelaunch.unbridledchange.org/📌 Want help aligning your own coaching message? Book a strategy session with me → endotype.com/strategy

Thursday May 22, 2025

You love referrals—they’re warm leads, already primed to trust you. But are you making it easy for people to refer you? In this episode of Raving Coaches, I will tell you the truth of why most coaches (even you) struggle to get referrals and what you can do about it. 
You’ll learn how to craft shareable content that makes it easy for others to spread the word, how to train people to refer you in a way that feels natural, and when to ask for a referral (without feeling awkward). I also discuss my Stop Calling Yourself a Coach - Start Telling People What You Really Do course that helps you clarify your message so referrals become second nature.
Want to know your coaching superpower? Take the Endotype Formula Quiz, or if you’re ready to start speaking your clients language check out the course.: ravingcoaches.com/stopcoach

Tuesday May 20, 2025

What happens when you stop trying to lead like someone else and start leading from your actual strengths? In this episode, leadership coach Tami Chapek shares how she went from corporate burnout to building a 9-coach company focused on authentic leadership development.
We dive into how your natural approach—not borrowed scripts—can build client trust, improve visibility, and set premium pricing that actually sells. Coaches will walk away with fresh insight into leadership as a marketing tool, and why confidence often starts with clarity. If you want to know more about your unique style, why not make your first step taking the Endotype Formula quiz at endotype.com
📍Learn more about Tami's work: www.weinspirewe.com📍Connect on LinkedIn: Tami Chapek
📍This is a mini-version of Tami's leadership inventory exercise: https://www.weinspirewe.com/leadership-freebie

Do Client Avatar’s Work?

Thursday May 15, 2025

Thursday May 15, 2025

You’ve probably heard it: “Create your ideal client avatar.” Maybe you’ve even filled out one of those worksheets asking what kind of music they like or where they grocery shop. Yeah… I’ve done it too. And I’m here to tell you—it’s a waste of time. In this solo episode of Raving Coaches, I break down why those avatars are based on myths (either you're describing yourself or just guessing), and what actually works instead. I’ll walk you through the three things that make up your real coaching sweet spot and how your Endotype reveals who you're built to help. If you’re ready to stop guessing and start marketing in a way that actually fits you, let’s go.
Links & Next Steps: 🔹 Take the Endotype Quiz: www.endotype.com 🔹 Learn more about the Expansion Lab: ravingcoaches.com 🔹 Start the course: Stop Calling Yourself a Coach

Tuesday May 13, 2025

If you’re a coach who makes decent money but still feels broke—or can’t figure out why the financial freedom you imagined hasn’t materialized—this conversation is for you.
I sat down with financial coach Melinda Chapman, and what we uncovered is something I’ve seen again and again: coaches who are bleeding money, not from giant mistakes but from tiny, repeated habits. Melinda calls it “death by a thousand cuts”—the coffee runs, the coaching programs you bought out of hope, the subscriptions you forgot you had.
This episode is a grounded, compassionate look at money for smart, capable women who are tired of feeling like they’re working too hard for too little. You’ll hear how to spot the real leaks in your finances—personal and business—and how to stop spending money as a form of self-soothing (yes, we went there).
📌 Connect with Melinda:
LinkedIn: Melinda Chapman or Chapman Financial Coaching
Powered Women Facebook Group
🎯 Resources I mentioned:
Take the Endotype Quiz
Explore Identity-Aligned Branding

Tuesday May 06, 2025

When you blend in, your dream clients can't find you. In this episode of Raving Coaches, I’m sharing what I realized while sitting at a networking event full of coaches who all sounded exactly the same. If your marketing feels flat—or if you're tired of people not “getting” what you do—this one’s for you. I’ll walk you through why common coaching buzzwords are killing your marketing, how your client’s brain is wired to filter you out, and what you can say instead to finally get noticed. Plus, I'll tell you how to stop camouflaging your business and start standing out, using the insights you’ll discover in the Endotype Formula and by attending my Are You a Copycat Coach workshop. 
 
https://ravingcoaches.com/copycat

Thursday May 01, 2025

Not every coaching client is a dream to work with—and that’s okay. In this episode of Raving Coaches, I break down how to handle difficult clients, from those who want therapy instead of coaching to the ones who just won’t take action. I also talk about how your Endotype Formula influences who you coach best and why misaligned clients might be a marketing issue, not just a personality clash. If you’re tired of wondering why some clients drain you, tune in. You’ll walk away with strategies you can use today to create better-fit client relationships.
📍 Take the Endotype Formula quiz to discover your coaching superpower: https://endotype.com/ 📍 Need to refine your messaging? Check out Stop Calling Yourself a Coach - Start Telling People What You Really Do: https://ravingcoaches.com/stopcoach

Tuesday Apr 29, 2025

Tracey Bee's journey from lawyer to niche strategist is one every coach will recognize. After years of being “too much” in law, she stepped away, came back different, and built a business that blends her courtroom expertise with the emotional intelligence she couldn’t suppress.
I was inspired by Tracey’s willingness to reinvent as she was growing realizing what she loved about the coaching she was doing, and what she didn’t like at all. That is a big part of getting to the unique work that only you can do. 
As you listen, notice how Tracey uses strategy, role-playing, and emotional filtering tools to prepare clients to stand strong in court—even without a lawyer. Could these be helpful in your coaching? And of course, as you are coaching women who realize divorce is part of their growth process, keep Tracey Bee, The Divorce Solutionist, in mind for referrals. 
🔗 Tracey’s Website: TheDivorceSolutionist.com 🔗 Facebook: Family Court Strategist🔗 Copycat Coach workshop: https://ravingcoaches.com/copycat 

Thursday Apr 24, 2025

Does your unique body of work feel like a burden, or a playground? In this week’s Raving Coaches Podcast, I challenge the myth that doing what you love has to come at the cost of everything else. Drawing from my own journey, the Endotype Formula, and insights from Elizabeth Gilbert and Marianne Williamson, I am offering a path toward aligned work that lights you up—and pays the bills. If your coaching business feels heavy, this episode is your invitation to play again.
CTA: – Discover your Endotype: www.endotype.com – Watch the TED Talk by Elizabeth Gilbert: https://www.ted.com/talks/elizabeth_gilbert_your_elusive_creative_genius?language=en – Join me for Are You A Copycat Coach?

Tuesday Apr 22, 2025

What if your client’s job struggle isn’t about motivation—but about misalignment? In this episode, Laura talks with career coach Ash Cross (Enhancer Endotype) about what it really takes for neurodivergent individuals to thrive at work. From assessing readiness to change, to redefining success based on energy levels, Ash reveals a more humane and personalized approach to career coaching.
You’ll also hear how Ash went from overworked employee and freelancer to full-time business owner by designing their systems around their neurodivergent brain—and why that’s made all the difference. This episode is essential listening for any coach who supports diverse thinkers or who wants to build a business that works with—not against—their natural wiring.
Links: Ash's Website: acrosscareers.com
Ash on LinkedIn: https://www.linkedin.com/in/acrosscareers/

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