Raving Coaches

The Weird Therapist’s Guide to Emotional Healing and Chronic Pain with Michelle Scott (Intuitive Endotype)

What if your chronic pain isn’t just physical?
In this episode I chat with Michelle Scott—licensed psychotherapist, Reiki master teacher, “the weird therapist” and my friend—to explore the surprising link between stuck emotions, chronic pain, and speaking your truth.
Michelle shares her own journey through fibromyalgia, trigeminal neuralgia, and years of silence that left her literally without a voice. Together, she and Laura unpack how emotional energy becomes physical pain, why humor is an underrated healing tool, and how reclaiming your voice can unlock both health and business alignment.
You’ll hear:
How suppressed emotions create chronic tension and illness
Why reclaiming your voice is essential for healing—and for your brand
What alignment really means (and why it might look like a woman in a lavender power suit with a dinosaur head)
How Michelle’s using the Fab Over 40 competition to model visibility as healingVote for Michelle in Fab Over 40: https://fabover40.org/2025/michelle-4c4f
The first steps to freeing the energy your business has been holding
Whether you’re a coach, healer, or anyone carrying pain that no doctor can explain, this episode will help you see the connection between your body, emotions, and brand.
Timestamps:05:13 – How emotions get trapped in the body
09:30 – Michelle’s story: fibromyalgia, healing, and finding her voice
14:47 – Speaking truth and the metaphysical meaning of pain
17:15 – How physical symptoms communicate what we refuse to say
25:20 – Using humor, irreverence, and voice as medicine
33:55 – Turning personal healing into a healthcare movement
44:20 – Why alignment attracts clients like a magnet
49:00 – The story behind the lavender suit and dinosaur head business card
 
Guest InformationMichelle Scott is a licensed psychotherapist and Reiki master teacher who helps women heal from chronic illness, burnout, and emotional overwhelm by connecting with their inner wisdom and personal power. Known for her humor, heart, and holistic approach, Michelle blends science and spirituality for healing on every level—mind, body, and energy.➤ Vote for Michelle in Fab Over 40: https://fabover40.org/2025/michelle-4c4f ➤ Explore her work and writing: https://linktr.ee/healingwithmeesh
Connect & Learn MoreDiscover your Endotype → https://endotype.comJoin Laura’s next Marketing Lab → https://ravingcoaches.com/lab

Course Creation for Coaches: What Makes a Good One (and What Doesn’t) with Sara Vezensek (Captain)

When a course works, it changes everything. When it doesn’t, it’s just a waste of time.In this episode, Sara Vezensek breaks down what separates high-impact courses from the digital junk pile. She and I dive into clarity, frameworks, client readiness, and why “messy action” always beats perfection.
Guest Bio: Sara Vezensek is a Captain Endotype coach and course creation strategist for ambitious women entrepreneurs. She specializes in high-ticket offers, money mindset shifts, and creating frameworks that scale without burnout.
 
Timestamps:
13:00 – Sara’s unlikely path from yacht chef to business coach
18:00 – Why your knowledge ≠ your certifications
24:00 – Good vs bad courses and the #1 mistake creators make
30:00 – The clarity triangle: passion + problem + profit
38:00 – When coaches are actually ready to build a course
46:00 – The danger of chasing followers instead of sales
48:00 – Messy action, imposter syndrome, and growing through discomfort
Connect + Learn:Free Training: Find Your Million-Dollar Course IdeaInstagram: @saravezcoachExplore More:Join Laura’s Marketing Lab → www.ravingcoaches.com/lab

Values-Based Marketing: How to Attract Clients Who Actually Fit

 Coaches tell me all the time, “I know my why.” That’s great. But do your values actually show up in the way you market and sell? In today’s episode of The Raving Coaches podcast, I walk you through how values become your north star — not just for motivation, but for pricing, offers, branding, visuals, and your entire sales experience. I talk about Brené Brown’s example of courage and vulnerability, and then connect it back to us as coaches: if your value is kindness, you can’t be out here doing high-pressure, shame-based sales. That’s off-brand.
We’ll look at what kindness looks like in copy, what it looks like in design (yes, even fonts can be “pokey”), and the difference between telling the truth and tearing down other coaches to sell. Then I invite you to the November 13 Marketing Lab — a 90-minute, interactive, “fix it right now” session where we’ll identify your real business values and make sure clients can actually see them in your marketing. If your values are missing, you will not attract the right-fit clients. Period.https://ravingcoaches.com/marketing-lab

(Re-upload) UnRuly: What Hidden Rules Are Hurting Your Coaching Biz with Jen Vertanen

When a coach starts dismantling the rules they were handed—about marriage, ambition, safety, identity—everything changes. Jen Vertanen is in that place. And she’s turning it into a community.
In this conversation, Jen shares the origin of her new project, We the Unruly, and the deep emotional audit she had to do to get there. We talked about what it means to be seen in your grief, how legacy beliefs shape our coaching voice, and why some of our most powerful work comes only after we've let things die.
If you’ve been itching to burn your business down—or finally let it evolve—this one’s for you. Jen doesn’t hold back, and neither did I.

Breathe, Move, and Live Again: Coaching Through Grief with Faith and Boundaries with Marcia Earhart (Visionary)

Grief changes everything. It rearranges the body, the brain, and the spirit.
In this conversation, Marcia Earhart (Visionary Endotype) opens up about walking through unimaginable loss—the deaths of two sons—and how that experience led to the creation of The Sterling Rose Sanctuary, a nonprofit healing ministry offering “boots-on-the-ground” support for people experiencing trauma and grief.
We talk about what it really means to breathe, move, and live again. You’ll hear Marcia’s holistic (but not vitamin-and-crystals) approach to grief—using breathwork, movement, gentle nutrition, and boundaries to guide people through the hardest chapters of their lives.
💬 Key timestamps:
[7:34] When “stress” is actually grief
[11:59] How she helps clients reconnect with their bodies through movement
[18:47] “The body keeps the score”—and why clean eating supports emotional release
[30:06] Family grief rhythms and the rule that saved their peace: no hard talks after 7 p.m.
[35:30] Letting go with intention and creating new life traditions
[45:38] Ministry vs. business—how knowing the difference keeps your mission sustainable
It’s a deeply human episode about faith, healing, and purpose—and a reminder that grief isn’t something we get over. It’s something we integrate.
💠 Connect with Marcia Earhart
Website & Nonprofit: www.thesterlingrosesanctuary.us
Book: Gripping Grace in the Garden of Grief: A Place for the Heart
Donate or support their capital campaign to help build the Sterling Rose Sanctuary Retreat Center
✨ Listen + Learn
Raving Coaches Podcast: https://ravingcoaches.podbean.com/
Take the Endotype Formula Quiz to discover your unique coaching style: https://endotype.com/

How to Hire the Right Marketing Person

Let’s be real: most coaches don’t actually know how to hire a marketing person—because they don’t know how to talk about what they do yet.
I’ve seen too many brilliant coaches drop $30K on a beautiful brand, slick website, or “done-for-you” funnel that doesn’t bring in a single client. Not because the designer or strategist was bad—but because the message wasn’t clear. If you can’t articulate what you do, no marketing can fix that.
That’s why I created the Copycat Coach Workshop—and we’re doing it live again on October 22nd.
This isn’t about fixing your social media. It’s about stripping away the buzzwords and finally owning the real words that describe what you actually do. The ones that attract the right clients and feel like your voice—not someone else’s template.
If your messaging still sounds like every other coach out there…If you’ve invested in branding or marketing that “looks good” but isn’t converting…Or if you’re tired of feeling invisible even though you know you help people…
This is for you.
👉 Save your seat for the October 22nd workshop: https://ravingcoaches.com/copycat
Let’s stop copying and start saying what you really do.

Stop Imitating, Start Selling Your Coaching Method

Most coaches don’t realize they’re imitating.
They follow the systems, buy the programs, apply the templates—and wonder why their marketing still doesn’t convert. Why clients aren’t showing up. Why they feel disconnected from the business they’re building.
In this episode, I’m naming what most won’t:Your coaching brilliance doesn’t live in someone else’s framework.And the longer you try to replicate what worked for another coach, the longer you delay discovering your own voice—and your own method.
We’ll talk about what it really looks like to build a body of work that’s yours:
How collaboration (not isolation) clarifies your coaching process
Why copying—even subconsciously—keeps your business stuck
What to do when your offers sound right, but don’t feel right
The power of experimentation and client interaction in developing your unique message
Whether you’re brand new or rebuilding, this episode will help you stop blending in—and start selling from a place of clarity, alignment, and ownership.
Are You a Copycat Coach? Workshop Discover your coaching superpower and learn how to communicate it clearly and confidently. → https://ravingcoaches.com/copycat
Endotype Quiz Take the free quiz to find your marketing superpower and better understand how you’re wired to connect with clients. → https://endotype.com
Stop Calling Yourself a Coach – Start Telling People What You Really Do A self-paced course designed to help you clarify your “What I Do” statement and build identity-aligned messaging. → https://ravingcoaches.com/stopcoach
Small Business Owner Community (SBOC) A networking event where real-time conversations led to real clients—because relationship-building still works. → https://smallbusinesscommunity.com
Episode Highlights:
03:15 — The invisible line between modeling and mimicking
08:40 — How Laura’s early offers failed (and what changed)
16:22 — Why “finding your niche” isn’t the solution—it’s a distraction
27:05 — What to do when you realize your messaging isn’t yours
34:10 — Why the Copycat Coach workshop exists (and who it’s for)

Ditch Diet Culture, Do Better Coaching with Lara Days (Visionary)

Coaches love control—until it controls them. In this one, Lara Days (Visionary Endotype), a board‑certified health coach and intuitive eating counselor, breaks down why so many smart, high‑capacity people are secretly micromanaging their bodies: daily weigh‑ins, body checking, earning food, and calling it “discipline.” We talk about the pendulum swing—strict rules on one side, “forget it” on the other—and how to find a livable middle.
You’ll hear Lara’s practical lens on rejecting diet culture, using interoception and attunement as your real “data,” and why tracking feelings beats tracking macros for most humans. We also unpack program design: getting explicit buy‑in, setting agreements, and running groups where autonomy is the point—not another set of rules.
Links • Lara Days — best place to connect: Instagram (she checks DMs and responds) • Programs: Annual Group Intuitive Eating Program; Nourished & Whole Collective membership: https://www.laraelizabethcoaching.com/nourished-and-whole-collective  • Raving Coaches podcast homepage (listen & subscribe): https://ravingcoaches.podbean.com/
Mentioned in the Episode • Interoception & attunement as “data you can feel” • Screening for disordered eating before prescribing food tracking • Program design: buy‑in, clear agreements, and consent in groups

Stop Struggling Alone: How to Get Coaching Clients by Climbing with a Partner

What if the reason your business feels hard… isn’t you?
In this solo episode of the Raving Coaches podcast, I talk about why building a coaching business solo often feels like climbing a steep hill—and why the right kind of support changes everything. Backed by a study from the Journal of Experimental Psychology, we explore how your perception of difficulty shifts just by having someone climb the hill with you.
I get into the difference between having cheerleaders at the bottom of the hill and a coach who’s actually walking it with you. Whether you're brand new or feeling stuck mid-climb, this episode is a reminder that the business you’re building doesn’t have to feel so heavy. Listen in to find out how to choose support that makes the journey lighter—and more effective.
Resources mentioned: 👉 Take the Endotype Quiz: https://endotype.com👉 Book a Connection & Direction Call: www.ravingcoaches.com/c&d

How to Scale a Your Business Without Burning Out featuring Katherine Danesi (Conductor)

What happens when your business is “successful” on the outside—but you’re exhausted, maxed out, and secretly wondering if you’ve built yourself into a corner?
That’s exactly where many of Katherine Danesi’s clients find themselves. As a business strategist and Conductor Endotype, Katherine helps fully booked creatives (think PR firms, branding agencies, and digital marketers) move from overwhelm into growth—with the right offers, systems, and team structure to actually sustain it. In this conversation, she shares how strategy + straight talk help her clients own their value, restructure their pricing, and finally step into leading their business with confidence.
And coaches—you’ll want to pay attention. The same “secret sauce” problem Katherine sees with creatives is the one I see with coaches every day: if you can’t clearly say what you uniquely do, you’re going to burn out chasing clients. That’s why I created the Are You a Copycat Coach? workshop—to help you cut the jargon, find your true message, and finally stand out.
➤ Save your spot here: https://ravingcoaches.com/copycat ➤ Connect with Katherine: katherinedanesi.com | LinkedIn + Instagram: @KatherineDanesi | Subscribe to her newsletter via her website for weekly strategy insights